In January of this year, San Francisco Mayor Ed Lee joined forces with Heather Harde, former TechCrunch CEO, and Ron Conway, #15 in Forbes Magazine’s Midas List of top investors and considered the Godfather of Silicon Valley (with 220 startups under his belt), in launching San Francisco Citizens Initiative for Technology & Innovation (sf.citi).

The organization is “dedicated to developing and promoting key policy programs aimed at making San Francisco a better and more productive place to live and do business” and is taking part in several initiatives, from creating jobs to educating young San Franciscans and improving access to technology.

Froomz is proud to count itself among sf.citi member companies that are part of the Collaborative Consumption Working Group. Dubbed the “Sharing Economy,” collaborative consumption is an emerging economic model in which access trumps ownership. By enabling owners and managers of galleries, yoga, martial arts studios, cooking and art schools as well as in-house corporate meeting and conference facilities to rent out their spaces during their downtime, Froomz is helping venues find additional sources of revenue.

In addition to the online venue marketplace, Froomz also provides a free alternative to expensive venue management systems that help facility managers automate, organize, and track booking inquiries, room scheduling, and transaction history.

sf.citi members include AirBnb, Dropbox, BranchOut, StumbleUpon, EventBrite, Yammer and Zynga. To learn more about sf.citi’s initiatives or to become a member, visit sf.citi.