This is totally up to the venue. Obviously, it is important to remember that you do not want to give away the store, but on the other hand you want to make it enticing for potential clients to choose your venue, especially, at those times of the year when business is slow, and you want to maximize your revenue potentials. If we had a magic formula to follow, we would certainly provide it, but just as the rest we do not have a definitive answer. But what we do suggest is that you can experiment from time to time with raising and lowering the percentage and see which percentage level seems to attract the most business.
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